Our story

COLLEET was founded in 2021 with a simple yet powerful mission: to support individuals in achieving their best selves through natural beauty and wellness products. Our founder, Coco, had long been passionate about the health and beauty industry, but was frustrated by the lack of options available.

Determined to make a difference, Coco assembled a team of experts in the fields of nutrition, skincare, and beauty to develop a line of products that prioritised finest ingredients and targeted specific health and beauty concerns. Together, they spent months researching, testing, and refining formulas that would nourish and enhance the body's natural processes.

Their hard work paid off. In early 2021, COLLEET launched its first line of product to critical acclaim, winning prestigious awards such as the Herworld Beauty Award, Singapore Prestige Class Award, IAQ Product Quality Award, and the IAQ 5-Star Healthcare Brand Award. Customers quickly fell in love with the brand's commitment to premium ingredients, quality, and innovation.

Today, COLLEET continues to thrive as a homegrown beauty and wellness brand that advocates for natural beauty from within. We believe that everyone deserves to look and feel their best, and we are proud to offer a range of products and supplements that support this mission. We remain committed to using only the finest ingredients, backed by a strong team of experts who are dedicated to developing innovative formulas for modern men and women on the go.